One year later: How Pokémon Go leveled up AR for marketing –...

One year later: How Pokémon Go leveled up AR for marketing – Medical Marketing and Media

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Medical Marketing and Media
One year later: How Pokémon Go leveled up AR for marketing
Medical Marketing and Media
Only 12 months ago, he adds, developing something like Pokémon Go would've been costly and time-consuming, and improbable without the technology and experience of Niantic's team, which includes Google Earth and Google Maps alumni. Pokémon Go …

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